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The Psychology of Visual Trust: How Images Influence Your Audience’s Decisions
In today’s digital world, people form opinions about your brand long before they finish reading a single sentence. Within seconds of landing on a website , scrolling a social feed, or opening a marketing email, users make snap judgements — and more often than not, it’s the visuals that shape those perceptions. This phenomenon isn’t accidental. The way our brains interpret images is deeply rooted in psychology. Understanding how visuals influence trust, emotion, and decision‑

Gavin Borg
Jan 194 min read


10 Essential Questions to Ask Before Booking a Photographer in Malta
Choosing the right photographer can make all the difference to how your event, branding, or business visuals turn out. Whether you’re planning coverage for a corporate launch, community event, product shoot, or marketing content, asking the right questions before you commit ensures clarity, professionalism and results you’ll be happy with. In this guide, you’ll find practical questions that help you understand a photographer’s style, process, reliability, delivery and value —

Gavin Borg
Jan 123 min read


Event Photography in Malta: What to Expect & How to Book
When you’re planning an important event in Malta — whether it’s a corporate function, social gathering, product launch, or team-building session — capturing those moments professionally is more than just a nice-to-have. It’s an essential part of preserving the experience and showcasing it to the world. In this guide, we’ll walk you through what professional event photography involves, what you can expect when working with a local Maltese photographer, and how to take the next

Gavin Borg
Jan 43 min read


Maximize Your Time and Impact: Why You Need a Social Media Manager for Your Busy Business
Why you need a Social Media Manager for your busy business

Gavin Borg
Sep 27, 20243 min read
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